Your numbers
are lying.
I’ll tell you which ones. Honest tracking and analytics for e-commerce and B2B SaaS leaders tired of betting real money on numbers nobody fully trusts.
It’s not you.
It’s your setup.
You’re not bad with data. Your analytics feel broken because most setups were built to produce screenshots, not decisions.
- 01
Marketing and finance report different numbers every week.
And nobody can say which one is true.
- 02
You're spending serious money on channels you can't fully trust.
ROAS feels like a story your team tells you, not a number.
- 03
Your dashboard is busy. Your decisions aren't.
Pretty charts. Zero direction.
- 04
Every audit ends with "so what should we do?"
And the silence is louder than the report.
- 05
GA4 is supposed to be the source of truth.
It isn't. And deep down, you already know that.
Analytics as an operating system.
Not a monthly report.
Most agencies deliver reports. I deliver direction. The dashboards, the GA4 setup, the server-side tracking — those are the vehicle. The product is the moment you stop guessing and start knowing.
That means refusing to pretend Google’s data aggregation is gospel. Refusing to bury you in vanity metrics. Refusing to promise a 100% accuracy that doesn’t exist.
You’ll get the truth, even when it costs me a bigger contract.
- Most agenciesWe deliver data-driven insightsWhat you’ll hear from meI'll show you where the money goes — and where it's wasted.
- Most agenciesComprehensive analytics servicesWhat you’ll hear from meI'll fix your tracking so you can trust your numbers again.
- Most agenciesCutting-edge attributionWhat you’ll hear from meAttribution that fits your business, not Google's.
- Most agenciesSchedule a consultation to discuss requirementsWhat you’ll hear from meTell me what's broken. I'll give it to you straight.
- Most agenciesAI-powered methodologyWhat you’ll hear from meHonest math and a working dataLayer.
- Most agencies100% data accuracy guaranteedWhat you’ll hear from meNothing is 100% accurate. I'll tell you what's close enough.
Pick the size of the truth you need.
Productized so you know what you’re getting. Every one of them starts the same way: a clarity call where I tell you what’s actually broken.
From frustrated to in control.
- 01[████]30 minutes
Tell me what's broken.
We get on a call. You describe your situation. I look at your setup live, ask the questions that surface what's actually going on, and end the call with one prioritized fix you can act on, whether we work together or not.
- 02[████]3–5 days
I map what truth looks like.
I take what we found on the call and turn it into a measurement blueprint: what questions your business actually needs answered, which events and dimensions answer them, and the dataLayer + tracking architecture that delivers it. You see the plan before any code lands.
- 03[████]1–2 weeks
I build it. Honestly.
Tracking, dataLayer, server-side, marketing libraries — done. I verify every event with the actual receiving platform, not just the tag manager preview. You get documentation that you (or your next analyst) can actually read.
- 04[████]Ongoing or one-off
We use it for what it's for.
Numbers exist so you can make calls. Each review is a decision, not a report. If we set up a Partnership retainer, this is what bi-weekly looks like. If it was a one-off, you walk away with everything you need to run with it.
From frustrated to in control.
Tell me what's broken.
We get on a call. You describe your situation. I look at your setup live, ask the questions that surface what's actually going on, and end the call with one prioritized fix you can act on, whether we work together or not.
I map what truth looks like.
I take what we found on the call and turn it into a measurement blueprint: what questions your business actually needs answered, which events and dimensions answer them, and the dataLayer + tracking architecture that delivers it. You see the plan before any code lands.
I build it. Honestly.
Tracking, dataLayer, server-side, marketing libraries — done. I verify every event with the actual receiving platform, not just the tag manager preview. You get documentation that you (or your next analyst) can actually read.
We use it for what it's for.
Numbers exist so you can make calls. Each review is a decision, not a report. If we set up a Partnership retainer, this is what bi-weekly looks like. If it was a one-off, you walk away with everything you need to run with it.
One honest insight
about your data
even if we never work together.
30 minutes. You talk, I look at your setup live. You leave with one fix worth making. And if we’re not a fit, I’ll tell you that too.